Since introducing our natural round-up earlier this 12 months, it appeared solely becoming to convey you a month-to-month dose of paid media information, too.
Our paid media group has been working laborious behind the scenes to collate this month’s finest bits, permitting you to remain updated and forward of the curve on this planet of all issues paid media this March.
Our first month-to-month version covers:
⚖️ The continued authorized dispute between tech giants and the Supreme Court docket relating to the accountability of tech algorithms. Who will come out on prime?
🔍 Twitter’s introduction of Search Adverts – a shock transfer, however will or not it’s sufficient to entice advertisers again to the platform?
🤖 Bing’s integration of Search Adverts into its AI-powered search engine. Nonetheless, what implications does this have for model security, given the generally questionable accuracy and reliability of AI?
Plus, discover three further hidden nuggets of information in case you learn to the tip!
