MozCon is returning in-person to Seattle August 7-8, 2023 and this 12 months, we’re excited to convey the Way forward for Search to our stage.
From networking with friends, listening to from business leaders, and making new connections that may assist develop your corporation or profession, conferences supply so many advantages to attendees. You already know that. Your friends know that. However how do you persuade the powers-that-be (aka your boss) that sending you is useful for your corporation?
Don’t fear, we’ve received a plan. (And a template, included on the backside of this publish!)
Learn how to make the case
Enterprise competitors is fiercer than ever. Solely those that are capable of shift ways with the altering tides of selling will have the ability to come out on high. And that’s precisely what MozCon goes that can assist you do.
Protecting all the things a rising marketer wants (website positioning, content material, technique, development), MozCon delivers top-notch talks from hand-selected audio system over two days in August.
There’s a lot in retailer for you this 12 months. Right here’s only a sampling of what you’ll be able to count on at this 12 months’s MozCon:

Audio system and content material
Our audio system are actual practitioners and business leaders. We work with them to make sure they ship the very best content material and insights to the stage to set you up for a 12 months of success. No gross sales pitches or speaking heads right here!
Networking
You’re employed exhausting taking notes, studying new insights, and digesting all of that data — that’s why we expect you deserve a bit enjoyable. It is your likelihood to decompress with fellow attendees and make new associates within the business. We host thrilling night networking occasions that add to the worth you may get out of your day of training. Plus, our Birds of a Feather lunch tables help you join with like-minded friends who share related pursuits.
Excessive-quality movies to share together with your group
A couple of month or so after the convention, we launch professionally edited movies of each presentation on the convention. A lot of our ticket sorts embrace free entry! Your colleagues gained’t get to partake within the real-time expertise(the #FOMO is actual), however they’ll get an opportunity to study all the things you probably did.
Nice meals on web site
We all know that convention meals isn’t usually value mentioning, however MozCon is infamous for its cornucopia of tasty choices.
You possibly can count on two meals a day and a great deal of snacks from native Seattle distributors — previously we’ve featured a smorgasbord from the likes of Trophy cupcakes, KuKuRuZa popcorn, Starbucks’ Seattle Reserve chilly brew.
Reductions for present clients
Moz Professional, Moz Native, API, and STAT clients save massive on their ticket price, and there are reductions for teams of 10+ as effectively, so be sure to benefit from financial savings the place you’ll be able to!
However after all, don’t take our phrase for it! There are some unimaginable assets obtainable at your fingertips that tout the advantages of attending conferences:
2022 was my first MozCon! It was an incredible expertise the place I received to hearken to thought leaders and friends on their particular person approaches. The occasion spoiled us with superior swag and nice audio system whereas making a protected area to facilitate deep discussions.
-Ray Martinez, Director of website positioning – Archer Schooling
As a small enterprise proprietor, attending MozCon was an enormous leap of religion for me (and an enormous funding!) I used to be so delighted to search out there was a spot for me at MozCon. The audio system had been excellent- true specialists who shared what would not work as compellingly as what DOES. My fellow attendees had been accessible, sort, and beneficiant with their data. Most significantly, I left with an inventory of clear tangible methods for rising my enterprise this 12 months. I discovered so much- and I am so glad I went.
-Marguerite Tacoma Actual Property Agent MoveToTacoma.com
There are many conferences that advertising and website positioning professionals can attend. MozCon offers excessive worth via its high-quality audio system, entertaining occasions, scrumptious meals and snacks, and networking alternatives. For those who had to decide on only one convention to attend, you will not go incorrect selecting MozCon.
– Jarrod Galm, website positioning Supervisor, Wealth Enhancement Group
I got here to MozCon anticipating a handful of nice takeaways and perhaps some new website positioning methods. As an alternative, I used to be blown away a number of instances over, made nice connections, and I am sharing a deck of takeaways with my group.
– Carly Johansen, Content material Advertising and marketing Supervisor, Oregon State College Ecampus
MozCon 2022 was implausible! Each session I attended was jam-packed stuffed with actionable insights from audio system who actually know their stuff. I left feeling invigorated, impressed and excited to place the issues I would discovered into motion
-Eloise West, Senior Digital Advertising and marketing Strategist, Designzillas
That is my second in-person occasion (I went in 2019) and fourth general. That is nonetheless an incredible convention even having extra expertise, and I observed I choose up various things every time as my expertise grows and I hear issues in numerous methods. The networking alternatives are additionally invaluable, particularly as I am an in-house website positioning with no group. I’ve discovered a ton and have actually grown as an website positioning and closely attribute a number of that to MozCon.
-Lauren Huffman, website positioning Supervisor, Lulu and Georgia
Want a bit extra to get your boss on board? Try some videos from years past to get a style for the caliber of our audio system.
Purchase ticket, lower your expenses, get aggressive advertising insights. Everybody wins!
MozCon is one unforgettable expertise that lives and grows with you past simply the times you spend attending the convention. And there is not any time like the current to pitch MozCon to your boss. In the event that they’re nonetheless caught on the “why”, allow them to find out about our subscriber or group pricing tiers — you’ll save lots of of {dollars} while you do. Simply consider all of the Keurigs you would get for that communal kitchen!
You’ll want to seize the letter template and make your case the straightforward manner!
Letter template
Hello [fabulously generous boss],
I would like to get your approval to attend MozCon, a advertising convention held in Seattle, WA from August 7-8, 2023. Out of all of the occasions I could possibly be attending this 12 months, I am selecting MozCon as a result of it offers insights that can develop our enterprise, hold us on the reducing fringe of on-line advertising, and increase our aggressive benefit.
MozCon is a reasonably particular occasion in a number of methods. It is single-track, which implies I will not miss out on any periods — I get the total advantage of all of the data shared. It is rigorously curated: the organizers select every speaker and subject to create a well-rounded expertise that speaks to crucial particulars in digital advertising. And it is filled with worth — from entry to free instruments and betas to new workflows and actionable tutorials, I am certain to convey house methods to enhance our work instantly.
I do know you are busy, so I will shortly define the highest causes MozCon is the only option for me:
-
The networking is top-notch. MozCon is stuffed with entrepreneurs we are able to study from, in addition to new distributors and the chance to forge thrilling partnerships for our enterprise. The convention organizes after-hours actions particularly round networking and serving to attendees spark new connections, so I will have a number of alternatives to develop our contact listing.
-
I will be studying from the very best. Each speaker at MozCon is hand-selected for his or her experience, authority, and management of their area. My notes can be stuffed to the margins with insider data on probably the most profitable website positioning methods, insights, workflows, and instruments that the business has to supply.
-
Our group will get to study, too. Together with my in-person MozCon ticket, I will get entry to professionally produced movies of each single session on the convention — free! Meaning we are able to all take pleasure in the advantages of those periods collectively, along with the first-hand data I will convey again myself.
And this is the half I do know you may recognize: If we purchase a ticket earlier than March thirty first, 2023, we’ll get entry to Tremendous Early Hen pricing[, and since we’re Moz subscribers, we get an extra $300 off]! Two days of jam-packed studying and a 12 months of impressed work comes out to [$699 for Moz subscribers / $999 with the Super Early Bird discount]. Plus, I’ve the choice to avoid wasting 20% on Moz’s wonderful skilled website positioning Certifications: website positioning Necessities, Key phrase Analysis, Native website positioning, Technical website positioning and, website positioning Aggressive Evaluation, if I bundle them with my MozCon ticket.
I am so enthusiastic about all the things MozCon may imply for each my private development and for our enterprise. I do know it is an funding each our group and our shoppers will be thankful for, and I recognize you taking the time to learn this as we speak. If you would like me to schedule quarter-hour to talk about this, simply let me know!
Thanks once more,
[Your name here]
MozCon is returning in-person to Seattle August 7-8, 2023 and this 12 months, we’re excited to convey the Way forward for Search to our stage.
From networking with friends, listening to from business leaders, and making new connections that may assist develop your corporation or profession, conferences supply so many advantages to attendees. You already know that. Your friends know that. However how do you persuade the powers-that-be (aka your boss) that sending you is useful for your corporation?
Don’t fear, we’ve received a plan. (And a template, included on the backside of this publish!)
Learn how to make the case
Enterprise competitors is fiercer than ever. Solely those that are capable of shift ways with the altering tides of selling will have the ability to come out on high. And that’s precisely what MozCon goes that can assist you do.
Protecting all the things a rising marketer wants (website positioning, content material, technique, development), MozCon delivers top-notch talks from hand-selected audio system over two days in August.
There’s a lot in retailer for you this 12 months. Right here’s only a sampling of what you’ll be able to count on at this 12 months’s MozCon:

Audio system and content material
Our audio system are actual practitioners and business leaders. We work with them to make sure they ship the very best content material and insights to the stage to set you up for a 12 months of success. No gross sales pitches or speaking heads right here!
Networking
You’re employed exhausting taking notes, studying new insights, and digesting all of that data — that’s why we expect you deserve a bit enjoyable. It is your likelihood to decompress with fellow attendees and make new associates within the business. We host thrilling night networking occasions that add to the worth you may get out of your day of training. Plus, our Birds of a Feather lunch tables help you join with like-minded friends who share related pursuits.
Excessive-quality movies to share together with your group
A couple of month or so after the convention, we launch professionally edited movies of each presentation on the convention. A lot of our ticket sorts embrace free entry! Your colleagues gained’t get to partake within the real-time expertise(the #FOMO is actual), however they’ll get an opportunity to study all the things you probably did.
Nice meals on web site
We all know that convention meals isn’t usually value mentioning, however MozCon is infamous for its cornucopia of tasty choices.
You possibly can count on two meals a day and a great deal of snacks from native Seattle distributors — previously we’ve featured a smorgasbord from the likes of Trophy cupcakes, KuKuRuZa popcorn, Starbucks’ Seattle Reserve chilly brew.
Reductions for present clients
Moz Professional, Moz Native, API, and STAT clients save massive on their ticket price, and there are reductions for teams of 10+ as effectively, so be sure to benefit from financial savings the place you’ll be able to!
However after all, don’t take our phrase for it! There are some unimaginable assets obtainable at your fingertips that tout the advantages of attending conferences:
2022 was my first MozCon! It was an incredible expertise the place I received to hearken to thought leaders and friends on their particular person approaches. The occasion spoiled us with superior swag and nice audio system whereas making a protected area to facilitate deep discussions.
-Ray Martinez, Director of website positioning – Archer Schooling
As a small enterprise proprietor, attending MozCon was an enormous leap of religion for me (and an enormous funding!) I used to be so delighted to search out there was a spot for me at MozCon. The audio system had been excellent- true specialists who shared what would not work as compellingly as what DOES. My fellow attendees had been accessible, sort, and beneficiant with their data. Most significantly, I left with an inventory of clear tangible methods for rising my enterprise this 12 months. I discovered so much- and I am so glad I went.
-Marguerite Tacoma Actual Property Agent MoveToTacoma.com
There are many conferences that advertising and website positioning professionals can attend. MozCon offers excessive worth via its high-quality audio system, entertaining occasions, scrumptious meals and snacks, and networking alternatives. For those who had to decide on only one convention to attend, you will not go incorrect selecting MozCon.
– Jarrod Galm, website positioning Supervisor, Wealth Enhancement Group
I got here to MozCon anticipating a handful of nice takeaways and perhaps some new website positioning methods. As an alternative, I used to be blown away a number of instances over, made nice connections, and I am sharing a deck of takeaways with my group.
– Carly Johansen, Content material Advertising and marketing Supervisor, Oregon State College Ecampus
MozCon 2022 was implausible! Each session I attended was jam-packed stuffed with actionable insights from audio system who actually know their stuff. I left feeling invigorated, impressed and excited to place the issues I would discovered into motion
-Eloise West, Senior Digital Advertising and marketing Strategist, Designzillas
That is my second in-person occasion (I went in 2019) and fourth general. That is nonetheless an incredible convention even having extra expertise, and I observed I choose up various things every time as my expertise grows and I hear issues in numerous methods. The networking alternatives are additionally invaluable, particularly as I am an in-house website positioning with no group. I’ve discovered a ton and have actually grown as an website positioning and closely attribute a number of that to MozCon.
-Lauren Huffman, website positioning Supervisor, Lulu and Georgia
Want a bit extra to get your boss on board? Try some videos from years past to get a style for the caliber of our audio system.
Purchase ticket, lower your expenses, get aggressive advertising insights. Everybody wins!
MozCon is one unforgettable expertise that lives and grows with you past simply the times you spend attending the convention. And there is not any time like the current to pitch MozCon to your boss. In the event that they’re nonetheless caught on the “why”, allow them to find out about our subscriber or group pricing tiers — you’ll save lots of of {dollars} while you do. Simply consider all of the Keurigs you would get for that communal kitchen!
You’ll want to seize the letter template and make your case the straightforward manner!
Letter template
Hello [fabulously generous boss],
I would like to get your approval to attend MozCon, a advertising convention held in Seattle, WA from August 7-8, 2023. Out of all of the occasions I could possibly be attending this 12 months, I am selecting MozCon as a result of it offers insights that can develop our enterprise, hold us on the reducing fringe of on-line advertising, and increase our aggressive benefit.
MozCon is a reasonably particular occasion in a number of methods. It is single-track, which implies I will not miss out on any periods — I get the total advantage of all of the data shared. It is rigorously curated: the organizers select every speaker and subject to create a well-rounded expertise that speaks to crucial particulars in digital advertising. And it is filled with worth — from entry to free instruments and betas to new workflows and actionable tutorials, I am certain to convey house methods to enhance our work instantly.
I do know you are busy, so I will shortly define the highest causes MozCon is the only option for me:
-
The networking is top-notch. MozCon is stuffed with entrepreneurs we are able to study from, in addition to new distributors and the chance to forge thrilling partnerships for our enterprise. The convention organizes after-hours actions particularly round networking and serving to attendees spark new connections, so I will have a number of alternatives to develop our contact listing.
-
I will be studying from the very best. Each speaker at MozCon is hand-selected for his or her experience, authority, and management of their area. My notes can be stuffed to the margins with insider data on probably the most profitable website positioning methods, insights, workflows, and instruments that the business has to supply.
-
Our group will get to study, too. Together with my in-person MozCon ticket, I will get entry to professionally produced movies of each single session on the convention — free! Meaning we are able to all take pleasure in the advantages of those periods collectively, along with the first-hand data I will convey again myself.
And this is the half I do know you may recognize: If we purchase a ticket earlier than March thirty first, 2023, we’ll get entry to Tremendous Early Hen pricing[, and since we’re Moz subscribers, we get an extra $300 off]! Two days of jam-packed studying and a 12 months of impressed work comes out to [$699 for Moz subscribers / $999 with the Super Early Bird discount]. Plus, I’ve the choice to avoid wasting 20% on Moz’s wonderful skilled website positioning Certifications: website positioning Necessities, Key phrase Analysis, Native website positioning, Technical website positioning and, website positioning Aggressive Evaluation, if I bundle them with my MozCon ticket.
I am so enthusiastic about all the things MozCon may imply for each my private development and for our enterprise. I do know it is an funding each our group and our shoppers will be thankful for, and I recognize you taking the time to learn this as we speak. If you would like me to schedule quarter-hour to talk about this, simply let me know!
Thanks once more,
[Your name here]